follow a hybrid development process. Hybrid development allows us to develop native features quickly and more cost effectively, and for both iOS and Android platforms simultaneously. This technique isn't sub-par though the Facebook mobile apps have been developed with a hybrid strategy too.
With both hybrid and native development methods, we can integrate your app into a vast range of services, including 3rd party APIs and your own website.
A well executed app can keep your brand close in the mind of your customers, and keep customers away from the competition