Linwood is a wonderfully creative, family business who are renowned for their stunning fabrics and wallpapers.

Linwood are based in the South of England and was established in 1994. In creating both classic and contemporary designs, their aim is to combine beauty, quality and practicality to offer fabric and wallpapers that inspire and delight. Their in-house design team still hand draws and paints the designs, giving each design a unique look and feel.

When Linwood first came to us, they realised that the traditional method of location photoshoots chronically limits the ability to showcase the full range of colours and options created in their collections. The brand came to us wanting to make the most of CGI and utilise our skilled team to create an endless array of different lifestyle shots. 

More than

3000+

Rendered images

One Shot - Endless Combinations

Being able to recreate past and potential shoot locations as a 3D environment opens the entire collection to be explored online and delivered in different combinations in full print quality across all point-of-sale touch points. Not only can Linwood create endless shots, showcasing all fabrics and designs, but they can also restyle and reuse these roomsets for future collections. This keeps all imagery brand focused and consistent, whilst further cutting time and costs, as half the work is already done!

In addition, as all lifestyle shots are created as a full 3D room, this allows collections to be animated, a great way to increase engagement throughout all social media and other digital formats. With all the assets available in digital form, they can be manipulated for use across all marketing platforms. As they are originated in high resolution, they’re good for physical print in brochures, swatch books and posters. As we continue to work with Linwood on new collections, keep an eye on their evergrowing website to see how they are adopting these new assets for their social media and new launch events.

1263+

Fabric builds

15+

Roomset builds

24+

Completed fabric ranges

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